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📣 Club #7Social Media & Promotions Club

Prasar Club

"Every story of HU, told to the world."

Convener: Dr. Ekta Jain Digital Media, Podcasts & Event Coverage
Etymology & Meaning

What Does "Prasar" Mean?

Prasar is a noble Hindi / Sanskrit word signifying spread, broad dissemination, broadcasting, and propagation — the exact linguistic root honored in Prasar Bharati (India's public broadcaster) and prachar-prasar (public outreach and communication).

Our Core Purpose

To give Haridwar University an energetic, authentic, and student-driven digital presence. Prasar covers every event of the other six clubs, produces vibrant content for the university's official social media channels in tandem with the Marketing/PR department, and trains aspiring student creators in digital marketing, photography, editing, and brand storytelling.

Club Leadership
EJ

Dr. Ekta Jain

Faculty Convener

Haridwar University, Roorkee

Oversees university media coverage rosters, social media brand guidelines, podcast production, and student creator workshops.

Media Wings: Photography, Video, Graphic Design, Copywriting, Anchoring, and Analytics teams.
Creative Divisions

Prasar Content Teams

Where will your creative storytelling talent flourish?

01

Photography Team

DSLR and mobile photography capturing high-res candids and events.

02

Video & Reels Team

Short-form vertical reels, event teasers, drone shots, and aftermovies.

03

Graphic Design Team

Creative posters, carousels, and banners using Canva, Photoshop, Illustrator.

04

Copywriting & Captions

Bilingual captions (English & Hindi), press releases, and campus blogs.

05

Anchoring & Podcast

Stage hosting, on-camera red-carpet interviews, and the 'HU Talks' podcast.

06

Analytics & Strategy

Content calendar scheduling, Instagram insights, SEO, and engagement growth.

Daily Engagement

Weekly Publishing Calendar

Consistent, high-quality programming delivered every day across official university channels.

Mon

Monday Motivation

Inspiring alumni journeys and placement success milestones.

Tue

Tech Tuesday

Showcasing student hacks, projects, and Aavishkar prototypes.

Wed

Wellness Wednesday

Yoga tips, sports highlights from Krida, and Sahyog seva.

Thu

Throwback Thursday

Nostalgic campus memories, archives, and past fest glory.

Fri

Faculty Friday

Spotlights on distinguished professors, research, and wisdom.

Sat

Campus Life Saturday

Hostel life, cafeteria food reviews, club jams, and leisure.

Sun

Sunday Shorts

Student vlogs, funny relatable campus reels, and trends.

Broadcast Goals

Club Objectives

Build and scale Haridwar University's digital footprint across Instagram, YouTube, Facebook, LinkedIn, X, and WhatsApp.

Comprehensively document, preserve, and broadcast every milestone of Sahyog, Rangmanch, Aavishkar, Shodh, Krida, and Udaan.

Uphold brand consistency, high visual standards, color harmony, and ethical guidelines across all student-produced media.

Train students in commercially valuable 21st-century media skills: photography, video editing, storytelling, design, and digital marketing.

Media in Action

Key Activities & Production Roster

Live Media

Comprehensive Event Coverage Roster

Dedicated media crews assigned to every university event across all six clubs: pre-event teaser posters, real-time Instagram Stories, same-day highlight reels, and curated photo albums released within 48 hours.

Publishing Calendar

Weekly Content Calendar

A systematic publication calendar driving daily high-engagement themes across Instagram, LinkedIn, YouTube, Facebook, and WhatsApp channels.

Storytelling

Campus Storytelling: 'Humans of HU'

Heartwarming portrait interviews and 'A Day in the Life' features profiling students from diverse colleges, hostel wardens, security staff, cafeteria chefs, and top campus scholars.

Podcast & Video

Video & 'HU Talks' YouTube Podcast

Full production of cinematic campus tours, official fest aftermovies, and 'HU Talks' — our flagship student-anchored podcast hosting faculty, alumni, and industry keynote speakers.

Campaigns

Social Campaigns & Trending Hashtags

University-wide viral campaigns such as #HUVibes, #ProudHUian, #HUPlacements, and #SahyogSeva, executing cultural trends tastefully within brand aesthetics.

Skill Bootcamp

Digital Marketing & Creator Workshops

Skill bootcamps teaching students CapCut & Premiere Pro video editing, DSLR cinematography, Meta Ads marketing, personal branding on LinkedIn, and SEO content writing.

Competitions

Campus Photography & Reel Contests

Semester competitions awarding the best student photographers and video creators, with winning entries exhibited during Utkarsh 2027 and TechSangram 2027.

Brand Identity

Admissions & Alumni Storytelling Support

Partnering with the university communications department to produce authentic, student-led video tours, student testimonials, and alumni success chronicles.

Tell the HU Story

Join the Prasar Media Squad

Whether you are behind the camera lens, behind the podcast microphone, or creating viral motion graphics, Prasar Club gives you official media credentials, high-visibility campus access, and professional portfolio experience.

Media Room: Central Media Lab, Admin BlockConvener Contact: Dr. Ekta Jain
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